This is just a scientific way of getting your logical left brain to buy into what your emotional right brain has always believed: Well begun is half done.
Think how this applies to your business:
- If you want to make prospects and clients happier, put thank-you notes and a pen on your desk (so you’ll mail them)
- If you want to read a business book in the morning, put it on your bed-side table tonight (so you’ll read it)
- If you want to make a promotional video during lunch, put the camera on your desk this morning (so you’ll do it)
- Etc. etc.
When completing any task, the vital few things are the first 20 seconds. Eliminate or get past them, and you will likely finish the whole task.
No doubt: The 20-Second Rule is a great idea. But what are you going to do about it?
Resource: If you want to put an end to "feast-or-famine" syndrome in your business, the free Client Cloning Kit can help. Grab your copy here.