Monday, July 25, 2011

How to Strangle Clients for Fun and Money

According to Investopedia, a strangle is "an options strategy where the investor holds a position in both a call and put with different strike prices but with the same maturity and underlying asset."

In other words, a strangle position lets you make money whether the price goes up or down, like buying and selling the same stock.

It's a contradictory idea that savvy investors use to make money.


What contradictory ideas could you explore to make money in your business?

For example: How could you buy and sell your clients?

Well, you could "buy" clients by offering cash bounties to anyone who sends you a new client. I've done it for nearly 15 years.

And you could "sell" clients by doing joint ventures. Find a business you trust, one that offers something useful that you don't provide. Then, endorse that business to your clients in exchange for a share of revenue. I've done this for years, too.

Don't get me wrong. It is NOT okay (or legal) to "sell" your clients' personal data or "sell them out" by endorsing a piece of crap just to make a buck.

However, there's no limit to your success when you "buy" and "sell" clients effectively. It lets you enjoy both sides of the equation, just like a "strangle" in stock options.

What other contradictory ideas could you explore? What can you:

  • give away and charge for?
  • build and take down?
  • repair and replace?

You'll find more ideas like these in my Free Report, Guaranteed Marketing.

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